LAURENT & CHARRAS a rejoint le 
Our Patent Expertise in China
Your patents are as unique as you are and we carry out all the necessary measures to ensure that on Chinese territory they remain so.
We do not work with a single Chinese firm. Instead, we select the one who would be most suitable to deal with your case.
Indeed, as in Europe, firms have their specialties and an organization that does good work in biotechnology might not necessarily do as well in electronics or IT.
Similarly, an organization that is very successful in patenting may not necessarily be successful in contractual matters or litigation.
Our Trademark Expertise in China
Chinese trademark law can represent a real challenge for any business aiming to export to China.
China is both one of the world’s leading producers of counterfeits and a tremendous source of growth, given the size of its population and the emergence of a middle class.
To safeguard your efforts, it is important to anticipate your entry into the Chinese market by registering your trademark beforehand.
But equally important, it is essential to adapt your Marketing strategy and trademarks to the Chinese market.
We are one of the only firms to offer a global approach to protecting your brand in China by proposing a service of transcription of your brand in Chinese ideograms and then a full validation and registration process.
This service does not provide a translation of your trademark but a transliteration; it enables you to register a trademark in Chinese ideograms, the meaning of which reflects the positioning of your products and the values of your company.
